Lewgamer has a nice article with sources and citations on Valve threading to take down on adult games on Steam, give it a look before we go further.
The whole issue really is all about having erotica CG within the titles. Doesn’t matter if its just left in the code, if its junk data somehow and completely inaccessible by normal means. If it is there, it counts. Sounds extremely pathetic and funny, but that is the reality. The case this is most compared to, going as far Steam’s own representative doing it as well, is the Hot Coffee case. In Grand Theft Auto: San Andreas exists a disabled minigame where the player character can bang their chosen girlfriend character. The reason why it was left in the game’s code is because the assets were used elsewhere as well.
This basically set the tone that if a software has any sort of pornographic content inside the code or assets, it’s automatically Adult Only, which further means certain shops will not carry it and places like Australia most likely will instantly ban it.
I also recall something about Valve considering on banning titles that have censorship removing patches from other sites, be it via addition of the content or unlocking. However, I found no solid sources on this, so take this as a rumour at best.
With most visual novels having some level of erotica in them at least, Valve’s probably going to gun them down if this keeps going. This also means that even Muv-Luv‘s Steam releases are under threat in the worst case scenario. Considering Manga-Gamer had their title with “earnest and tasteful exploration of sexuality” is about to get the boot, pretty much anything goes.
This is one man’s crusade, though what Valve is doing here is covering their own asses for the worst case scenario for them. They don’t give a damn about the consumer or developer end due to their monopoly. Games with pornographic content is mere blip on the radar for them, the revenue Valve gains from them is microscopic for them. Worse, they’re a public corporation, and having erotica or pornography on their service in any form is often seen as a sort of stain. This probably also leads to some problems, just like how Steam’s terms of service had to be revised from “purchasing games” to “subscriptions” circa 2012, when Court of Justice of European Union decreed that it publishers can’t oppose of resale of used licenses. EULA ties you to nothing. However, publisher have more leverage if you don’t purchase anything from them, just subscribe to their product.
Valve, of course, never had clear rulings on the issue. They’ve been jumping back and forth regarding adult oriented material on their service in order not to even recognize the topic properly due to the stigma pornographic content still carries with it despite the fact that it’s all virtual.
The discussion about what constitutes as porn and what doesn’t should be made, but it doesn’t matter to Valve. Their view is pretty clear on the issue, even if they aren’t. If it has any kind of sexually explicit content under any kind of depiction, it is counted as porn. There is no room for nuances on the topic, which only tells how puritanical this issue is.
It is unfortunate that things have done this way, as this will probably cause further issues down the line for anyone willing to entertain the idea of having a more sexual title on Steam. It’s a slippery slope we’re in for here. There are numerous solutions, like moving these titles to Nutaku, but that also means raving Steam fans wouldn’t follow in suit.
Mature sexual content, be it pornography, erotica or whatever else similar will always limit your audience to adults and people who aren’t living in a medieval level culture. The approach of simply trying to clean it away is not the right step by any means and it will be met with opposition. However, what Valve could do here is to open a specific section for Adult Only audience, both expanding their market and guaranteeing that places competitors like GOG wouldn’t be tempted to open this sort of targeted service. Then again, this would encourage further competition, so perhaps it would be a chance for them. Muv-Luv on GOG would remove any of my reasons to use Steam.
What is the consumer to do here, if they oppose booting titles off Steam if they contain adult material? Wallet voting by purchasing these products, making your voice hard on social media and elsewhere at their representatives and showcasing support to devs who are inclining towards censoring their products.
I guess this is as good time as any to remind my readers that corporations are there to make money and keep their investors happy. That’s their main goal, and sometimes it is more favourable to enforce certain image and lack of products that could be harmful somehow to the younger audiences.
Funny that, this is pretty in-line with how the US is seen by most Europeans; a place where over-the-top and accurate depictions of hyper violence is awright, but a bare breast will make everyone flip their shit.